alignment coaching framework official

Kickstartology is the original creator of The Alignment Coaching Framework.

 What is Alignment Coaching?

When your habits, choices, and direction finally stop arguing, everything gets easier.

Alignment coaching is what happens when your habits, decisions, and direction finally get on the same page. It’s how you stop chasing change in pieces and start making the whole system move together. It’s not mindset glitter. It’s not habit hacks. It’s grounded in cognitive psychology, practical neuroscience, and behavioral strategy. But more importantly, it accounts for context-your life, your wiring, your contradictions.

The aim isn’t to impose a better routine. Sometimes it’s not even about changing what you do. It’s about transforming the relationship between what you care about, how you’re approaching it now, and how you want to move toward it.

We begin here: Are the outcomes you’re committed to-how you live, how you show up, what you’re building-aligned with how you currently think, act, and interpret your experience?

Most people try to change their life by zooming in on one thing they think will fix it. A new habit. More confidence. Better discipline. They assume the problem is effort, or mindset, or time. They rarely step back to see if their systems are working together-or pulling in different directions.

That’s why they burn out. That’s why insight fades. That’s why momentum never lasts.

The Work We Actually Do

Alignment coaching helps you stop solving the wrong problem.

Instead of asking what’s missing, we look at how the parts are misfiring. Your habits, your priorities, your expectations, your decisions, and your identity signals. If even one is out of sync, the rest strain to compensate. That’s the friction you keep calling “lack of discipline.”

We map where your internal architecture is fighting itself-and show you how to build coherence from the inside out.

You’ll stop looking for motivation. You’ll stop recycling strategies that were never designed for your brain. You’ll start noticing the signals you used to override.

You’ll learn to:

  • Spot misalignment between values and execution
  • Make decisions from internal clarity, not reaction
  • Build systems that support your real patterns, not your aspirational ones

And when that clicks, better routines often emerge. Not because you forced them. Because they finally have a place to land.

The Alignment Coaching is the easiest way to learn how to stop self-sabotage and discover what you’re capable of.

Read Alignment Coaching Testimonials

Best Life Coach Toronto

Stephanie J. Marshall, MBA

Certified Life Coach Toronto | Global
Master Alignment Coach
Trained in the Neuroscience of Change
Certified Hypnotist

Founder of Kickstartology. Creator of the Alignment Coaching Framework.
Based in Toronto, I specialize in helping smart women, especially those with ADHD, build lasting change.

Why This Works

Because it doesn’t isolate change. It integrates it.

Most advice treats problems in isolation. As if your thoughts, habits, identity, and expectations live in separate folders. But real change happens when those pieces start moving in the same direction.

When your plans ignore how your mind works, your brain resists. When your self-concept contradicts your goals, your habits stall. When your imagined future feels disconnected from your day-to-day reality, your energy leaks.

The framework addresses five interconnected elements:

  • What matters to you, and what do you want?
  • What are you committed to?
  • What are you actually doing?
  • What do you think?
  • Who do you think you are?

Shifts in one can ripple through the rest. That’s why siloed solutions stall out. And it’s why alignment feels like momentum without force.

This work meets you exactly where you are. It doesn’t ask you to be someone else first.

Who This Is For

You’re already self-aware. You’ve done the work. You know what’s wrong. That’s not the issue.

This is for you if:

  • You can analyze yourself with surgical precision but still hesitate to act
  • You’re stuck in insight loops that don’t translate into movement
  • You want a smart, grounded, psychologically accurate way forward

 

Let’s Name the Real Resistance

You don’t need another plan. You need to understand why the last one looked good on paper and still didn’t move you.

Most plans fail because they were designed to impress your best self on your best day. Not the version of you that actually has to follow through.

Alignment coaching doesn’t perform for your inner critic. It doesn’t care how good something sounds. It cares whether it works-when your energy dips, when your week derails, when the pressure shows up.

This isn’t about perfection. It’s about seeing what’s been driving your decisions behind the scenes. The expectations that wear a mask of ambition. The habits that quietly sabotage momentum. The stories you keep telling yourself that feel noble, but keep you stuck.

You don’t need to burn it all down. You just need to stop pretending you’re confused, when really – you’ve just been avoiding clarity.

You bring the desire. I bring the framework that can hold it. Together, we build momentum that doesn’t collapse under pressure.

Alignment coaching brings together the best from Life Coaching and Mindset Coaching meeting you where you are right now and providing an easy entryway and clear steps to help you move away from what’s no longer working for you and towards a life that reflects the best of you.

This life coaching stuff works. If you’re feeling a bit stuck, uninspired, or bored of making promises to yourself that you don’t keep, I can help you. Book a consult or shoot me an email with a few available times, and we can discuss what coaching might look like for you specifically. I will answer all of your questions, we will discuss what we would do together, the logistics and price, and you will have everything you need to decide.

 

Stephanie J. Marshall, MBA

Certified Life Coach Toronto | Global
Master Alignment Coach
Trained in the Neuroscience of Change
Certified Hypnotist

Founder of Kickstartology. Creator of the Alignment Coaching Framework.
Based in Toronto, I specialize in helping smart women, especially those with ADHD, build lasting change.

What Results You Can Expect From Alignment Coaching

This work doesn’t just change how you plan. It shifts how it feels to be inside your own life.

You stop waking up in a state of low-grade tension, already behind. The loop that used to start before your feet hit the floor begins to quiet. You move through your day without the constant hum of self-doubt in the background.

You stop having to earn rest. You stop chasing your to-do list and the motivation to do it. The pressure to prove your value every hour starts to ease, and then the practical changes begin to show.

You open your inbox without dread. You say no without rehearsing a justification. You finish what you start. You stop rewriting your to-do list as punishment. You stop overexplaining.

Your workday ends, and you actually feel done.

You make decisions without spiraling. You pause before overcommitting. You stop carrying every loose thread like a personal failure. You’re not operating from urgency anymore, you’re choosing from clarity.

It starts to feel quieter inside your own head.

There’s more space. More steadiness. You feel a sense of lightness. Not because life stopped being complex, but because you stopped adding unnecessary weight.

Calm becomes available in places it never was before. Even on days that go sideways, you don’t unravel. You reset. And that reset doesn’t cost you.

This isn’t about becoming a more impressive version of yourself.
It’s about living in a way that feels coherent, steady, and real.

It feels like peace.
It feels like ease.
It feels like something you can hold.

Kickstartology Life and Mindset Alignment Coaching is rooted in the Alignment Framework, which integrates the best of life coaching and mindset coaching.

Services:

Online Group Coaching
Personal Coaching (one-on one)
ADHD Coaching
Hypnosis Coaching Packages

Read more inspiring Kickstartology client spotlights or check out a full video playlist of our members speaking at our Reset Lab workshop.

“I used to deliberate endlessly, but now I take action and make things happen.

Danielle Wintrip

“I used to build my whole life around work but now I’m building a whole life.

– Lauren O’Donnell

“I used to be someone who didn’t have a morning routine but now I’m the type of person who makes their bed, washes their face, and makes pour-over coffee.

Emilie Begin

“I used to be someone who didn’t realize I had become uncomfortable in my comfort zone. Now I’m focusing on the things I love and learning how to blow my own mind.

Hanna Wheeler

“I used to be someone who procrastinates, but now I’m the type of person who lets her passion and curiosity drive her.”

Emily Graves

“I used to be someone who was on auto-pilot, but now I’m the type of person who writes my own story.”

– Melonie De Guzman

“I used to be someone who sought external validation, but now I’m the type of person who seeks feedback and takes responsibility for my own sense of worth.”

Guinevere Orvis

“I used to be someone who needed absolute certainty before making any move. But now I’m the type of person who takes meaningful steps toward the things I want, even though I can’t predict the outcome.”

Angelina Lee

“I used to be someone who was depressed and anxious about my life. Now I’m someone who chats up everybody and tries new things.”

– Andrea Pilati

“I used to be someone who thought this was as good as it gets, but now I’m the type of person who understands how to make positive and lasting changes.”

Joanne Acri

“I used to be someone who felt stuck, but now I’m the type of person who does stuff.”

Precious Chong

“I used to be someone who let the pancake flip me, and now I am a prodigious pancake flipper.”

Kate Musgrove

“I used to be someone who didn’t know my worth, and now I am someone who knows I’m worthy of success.”

Emily Dwyer

“I used to be a person who was scared of change but now I’m the type of person who leans into it”

Verna Kulish

“I used to be someone who was afraid to do ambiguous and unknown things, but now I’m the type of person who jumps in and asks, ‘What’s next?!'”

Shannon Patterson

“I used to be someone who feared new challenges (a perfectionist at heart), but now I’m the type of person who “figures” things out.”

– Sukeina Jethabhai

“I used to be someone who cared a lot about what other people thought. Now I’m someone who still cares a lot about what other people think, but knows how to make choices based on my own needs.”

Nadine Thornhill

“I used to be someone who believed people pleasing was a strong leadership approach but now I’m the type of person who prioritizes my own growth, boundaries, and success.”

Amanda Munday

“I used to be someone who didn’t believe in possibility but now I’m the type of person who says why the fuck not.”

Carolyn Grisold

“I used to be someone who defined herself by her career and had no time or energy for self-improvement, but now I’m the type of person who puts personal growth first.”

Lisa Murphy

“I used to be someone who stewed in my own brew of negative thoughts and emotions, but now I’m the type of person who knows I can control my thoughts, and change them!”

Natalia Lobach

Client Spotlight & Testimonials >>> 

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