KICKSTARTOLOGY COACHING

Alignment Coaching for Women Who Want to Stop White-Knuckling It

There’s a difference between functioning and living.
Now it’s time to feel like yourself again and actually want the life you’re building.

Bridge the Gap Between Where You Are and

Where You Want to Be

Different entry points, same destination. Alignment.

Group Coaching for Women

One on One Coaching

ADHD Coaching

Hypnosis

Curious if coaching could actually make a difference? Let’s talk.

Best Life Coach Toronto

Stephanie J. Marshall, MBA

Certified Life Coach Toronto | Global
Master Alignment Coach
Creator of the Alignment Framework
Trained in the Neuroscience of Change
Certified Hypnotist

Stephanie J. Marshall’s experience coaching hundreds of women from over 20 countries guided her creation of the Alignment Framework. It’s for people who are smart enough to know what they “should” be doing but know that’s not the problem. She’s been through it, so she gets it. And she’s exceptional at seeing what’s possible for you, long before you can. Her work helps you see it too, and then actually move toward it.

This Is What Misalignment Feels Like

Something isn’t clicking.

You might be doing everything you’re supposed to, and still not getting traction. You might know exactly what you need to do, but not be doing it. Or you can’t figure out what the next step should be. 

Sometimes you can name what’s missing. Sometimes it’s just a fog. You’re still waiting for something to feel real, or right, or worth the effort. You’re trying. So why does it still feel like everything is slightly out of tune?

This isn’t about being lazy, blocked, or ungrateful. It’s not a mindset problem. It’s misalignment. And it doesn’t fix itself just because you know it’s there.

When Resistance Becomes the Routine

When what you want, who you want to be, and how you’re showing up each day aren’t aligned, resistance grows. It doesn’t collapse all at once. It drags. You still care. You still try. But everything takes more effort than it should, and even small decisions start to feel heavier than they are.

You might be aiming for goals that no longer reflect who you’re becoming, or chasing outcomes that don’t connect to anything meaningful. You might be staying loyal to habits that once made sense but now feel mechanical. Or you’re doing all the right things without feeling like any of it belongs to you.

The misalignment can be obvious, but often it isn’t. You might feel busy and stuck at the same time. You might feel clear in theory and lost in motion. Thought spirals pick up where action leaves off, and progress gets replaced by exhaustion.

This is where the friction shows up.

In the overthinking, the hesitation, the avoidance of the things that matter most.

And the more you try to push through it, the more it drains you. Because the problem isn’t a lack of effort. It’s the disconnect between the vision, the goals, the choices, the habits, and the version of yourself you’re bringing to the table. When those pieces are out of sync, your energy gets scattered before it can build.

This isn’t something strategy alone can fix. It doesn’t shift just because you want it to. It shifts when alignment returns, when what matters, what you’re doing, and who you are start moving in the same direction again.

That’s what Alignment coaching is for. To reconnect the pieces so you can stop wasting energy holding it all together, and start using it to move.

Where Misalignment Shows Up

When more energy is spent managing your thoughts and feelings than making real progress or enjoying your life, it’s misalignment. The disconnect between what you want, how you think, and what you do creates friction that planning can’t solve. It wears down focus. It stalls momentum. And it keeps you from trusting yourself enough to move.

If you’re not in alignment you might find yourself:

  • Feeling like almost all of your energy is going toward what has to get done
  • Waiting to feel ready, or waiting for 100% certainty
  • Too familiar with burnout, exhaustion, and overwhelm
  • Putting off making decisions because you’re not sure what’s right
  • Checking out sometimes just to create space
  • Wanting to set better boundaries but not sure how to make them stick
  • Trouble following through for yourself, even when the plan is clear

Client Spotlight & Testimonials >>> 

“I used to deliberate endlessly, but now I take action and make things happen.

Danielle Wintrip

“I used to build my whole life around work but now I’m building a whole life.

– Lauren O’Donnell

“I used to be someone who didn’t have a morning routine but now I’m the type of person who makes their bed, washes their face, and makes pour-over coffee.

Emilie Begin

“I used to be someone who didn’t realize I had become uncomfortable in my comfort zone. Now I’m focusing on the things I love and learning how to blow my own mind.

Hanna Wheeler

“I used to be someone who procrastinates, but now I’m the type of person who lets her passion and curiosity drive her.”

Emily Graves

“I used to be someone who was on auto-pilot, but now I’m the type of person who writes my own story.”

– Melonie De Guzman

“I used to be someone who sought external validation, but now I’m the type of person who seeks feedback and takes responsibility for my own sense of worth.”

Guinevere Orvis

“I used to be someone who needed absolute certainty before making any move. But now I’m the type of person who takes meaningful steps toward the things I want, even though I can’t predict the outcome.”

Angelina Lee

“I used to be someone who was depressed and anxious about my life. Now I’m someone who chats up everybody and tries new things.”

– Andrea Pilati

“I used to be someone who thought this was as good as it gets, but now I’m the type of person who understands how to make positive and lasting changes.”

Joanne Acri

“I used to be someone who felt stuck, but now I’m the type of person who does stuff.”

Precious Chong

“I used to be someone who let the pancake flip me, and now I am a prodigious pancake flipper.”

Kate Musgrove

“I used to be someone who didn’t know my worth, and now I am someone who knows I’m worthy of success.”

Emily Dwyer

“I used to be a person who was scared of change but now I’m the type of person who leans into it”

Verna Kulish

“I used to be someone who was afraid to do ambiguous and unknown things, but now I’m the type of person who jumps in and asks, ‘What’s next?!'”

Shannon Patterson

“I used to be someone who feared new challenges (a perfectionist at heart), but now I’m the type of person who “figures” things out.”

– Sukeina Jethabhai

“I used to be someone who cared a lot about what other people thought. Now I’m someone who still cares a lot about what other people think, but knows how to make choices based on my own needs.”

Nadine Thornhill

“I used to be someone who believed people pleasing was a strong leadership approach but now I’m the type of person who prioritizes my own growth, boundaries, and success.”

Amanda Munday

“I used to be someone who didn’t believe in possibility but now I’m the type of person who says why the fuck not.”

Carolyn Grisold

“I used to be someone who defined herself by her career and had no time or energy for self-improvement, but now I’m the type of person who puts personal growth first.”

Lisa Murphy

“I used to be someone who stewed in my own brew of negative thoughts and emotions, but now I’m the type of person who knows I can control my thoughts, and change them!”

Natalia Lobach

What Makes Alignment Coaching Different

Why More Effort Isn’t the Answer

What is Alignment Coaching?

Most people try to change their life by focusing on one piece at a time, the thing they think will make them feel better. A new habit, a better mindset or more discipline. They try to fix what they think is broken without looking at the context and the root causes.

Sometimes they think they just need to try harder. Or finally follow through. Or get more confident. They think the problem is effort, or focus, or time. And the idea of looking at the big picture feels like a luxury or a distraction.

But real alignment makes everything work faster. It doesn’t slow you down, it keeps you from wasting energy on the wrong problems.

What Alignment Coaching Actually Fixes

Alignment coaching works because lasting change only happens when everything stops pulling in different directions. Your priorities, your decisions, your energy, your expectations, and your habits need to be working together, not against each other. When they are, it all gets easier. You get clarity, momentum, and results that actually hold.

This is a results-oriented coaching framework based in neuroscience and cognitive psychology. It works because it adapts to how your brain functions and your life actually operates. It’s not about willpower or motivation. It’s about designing change that sticks because you are figuring out what drives you and creating more of that.

The Five Elements of Alignment

The framework works by focusing on five interconnected elements. You can focus the framework tools on the big picture or get right into the weeds, depending on what you’re looking to shift.

  1. What matters to you, and what do you want?
  2. What are you committed to?
  3. What are you actually doing?
  4. What do you think?
  5. Who do you think you are?

You might have total clarity in one of these. You might feel completely lost in another. That’s normal, it’s different for everyone, and it shifts. That’s why the framework works. It meets you exactly where you are right now, without asking you to be somewhere else first.

These elements don’t operate in isolation, so when they work together, everything clicks into place. A small shift in one can create a cascade in the others. This is also why siloed change stalls out.

Why This Starts to Feel Different Fast

Once you start using the alignment framework and tools, change stops feeling like pushing a boulder uphill. It starts feeling like solving a puzzle. You still have to do the stuff, but now the pieces start fitting.

This Is How Change Actually Sticks

The reason this works is simple. You begin seeing things you couldn’t see before. You find the missing pieces. You start making different decisions, and different decisions create different outcomes. Coaching is a collaborative, iterative process that helps you go deeper by connecting the big picture like your values with the day-to-day realities like going to bed on time or dealing with that one colleague who throws everything off. New outcomes give you new data. That data leads to better choices. You find yourself doing new things, more things, and doing them more easily. What felt impossible starts to feel obvious. And what used to be stuck starts to move.

life coach toronto

You don’t need more force.
You need a better lever.

Alignment isn’t about balance. It’s when your mind, gut, and choices stop fighting each other.

How the Process Works

The First Step: Clear Out the Noise

If other approaches haven’t worked, it’s probably not because you didn’t try hard enough. It’s because they didn’t go deep enough or adapt fast enough. This one does.

We start by identifying and exploring what’s actually going on, not just the surface symptoms. That defines your starting point. It’s about getting clarity on what you want, what’s working, and what’s not, both big picture and day to day.

From there, we look for the first real levers, small immediate shifts that open up space. You’ll start getting shifts and can expect to feel relief early in the process, even as we keep working through the patterns that fuel the pressure, overthinking, self-doubt, fear, and frustration that make change feel harder than it needs to be.

Building Intention and Ease

Then we begin untangling the beliefs and habits that protect the problem, pretend to be logic, and create the pressure that’s been slowing everything down. This is where resistance comes up but also where new shortcuts appear. And the next steps get more intentional and easier because you’ll know where to laser focus.

I’ll show you exactly what you need to do so you stop wasting energy on surface-level fixes that don’t hold. And unlike self-help books or podcast advice, this isn’t just theory. The real value comes from applying this stuff to real life because real life is messy. That’s why it works. It’s iterative, personalized, and layered with real support and accountability.

You won’t be doing this alone. Change is never a straight line since the ups and downs are part of the process. But I’m here to help you fight for what you actually want, even on days you’re tempted to give up.

Alignment coaching is structured, not rigid. It brings together the best of life coaching, mindset coaching, and behavioral psychology to meet you where you are. Whether you’re navigating burnout, ADHD, low confidence, decision fatigue, or just feeling stuck, this process adapts to your life, your brain, and your priorities. It gets things moving.

Tools That Make Change Stick

You won’t need to rely on motivation or memory. You’ll get targeted tools that support real change. Some have dramatic names like the Self-Image Manifesto, but they exist for a reason. They make the hard parts easier to manage, and they help change take hold.

Part of you is already ready. Alignment is when the rest of you stops getting in the way.

Coaching for Results

Real Results. Actual Change.

Imagine waking up without the mental weight already waiting for you. When your brain isn’t filled with second-guessing, rehearsing conversations that haven’t happened, or mentally negotiating your to-do list at 2am. When making a decision doesn’t cost you the entire day. When you stop waiting for the perfect starting point and just start.

Coaching doesn’t give you a checklist, it helps you find intention. You stop chasing the version of yourself you think you’re supposed to be and you start building something that actually fits.

You can stop spending hours rewording emails that should take five minutes.
You can catch yourself dipping into avoidance, and choose not to.
You know how to recognize the moment you usually abandon your own plan, and this time, make a new decision.

What Life Starts to Look Like When It Works

And then things start to shift:

  • You don’t waste time or energy second-guessing yourself
  • You feel comfortable making decisions even when you can’t guarantee the outcome
  • You don’t rely on or wait for motivation to do things
  • You’re willing to do things that feel a bit scary or uncomfortable when it’s worth it
  • You stop overcommitting just to manage other people’s feelings
  • You stop holding back in conversations that actually matter
  • You build routines that don’t fall apart when life gets annoying
  • You stop abandoning your own priorities every time things get busy
  • You can rest without guilt and take care of yourself without asking for permission
  • You finally feel in charge of your life, not just responsible for it
  • You make room for actual fun, not just recovery

This isn’t about becoming your “best self”. It’s about finally building a life worth showing up for every day so that you can stop trying to split yourself in half just to function.

And once it clicks, it gets easier to keep going. Not because you’re pushing harder, but because you’re no longer in your own way.

Ready to Talk?

If you’re still reading this, something’s already shifting.
Don’t wait until the doubt gets louder again.

Book a coaching exploration call and let’s find out what this could look like for you.

You’ll get answers, not pressure.
Just a real conversation to see if this is the right fit, and if it is, where we’d start.

When you’re aligned, your next step doesn’t feel like a fight.

What Happens if You Don’t Make a Change?

Patterns don’t disappear just because you understand them. They repeat. They shape your decisions, your reactions, your excuses. Even when you can name them, they keep running the show unless you do something different on purpose.

If nothing shifts, nothing shifts. You don’t stay the same. You get more stuck. You get better at justifying it. You learn the right words for what’s happening, but the results don’t change. Just the language.

Coaching doesn’t fix you. It doesn’t hand you a new life. What it does is help you stop choosing the same version of stuck over and over. It gives you new problems. Better ones. The kind that come with forward motion, not the familiar drain of regret.

This isn’t about motivation. It’s about whether you’re done circling the same spot. Whether you’re ready to stop managing your potential and start using it.

You’ve played this out before. The ending doesn’t change.
At some point, not changing is the decision.

Download our free starter course:

KICKSTART: THE FIRST STEP

Make the decision that changes everything else.

Clarity, commitment, and forward motion. Ten minutes a day. Starting now.

The First Step Workbook

* indicates required
I am approaching my priorities and goals with alignment, which is making the decisions much more conscious and feeling authentic. Kickstartology is a safe space to work out your challenges. Stephanie is a powerful coach that zeros into your blind spots.
Renay

Helped me create concrete goals, identifying phrases that are red flags, and inspired me to push myself further! 

It will help you develop tools for goal setting, for doing instead of planning to do, while also flagging any barriers you’re putting up to your own success, and helping support you throughout the process!

Jessica

Stephanie and Nadine at Kickstartology offer a brilliant blend of neuroscience-based mindset work and been-there warmth and support. Workshops typically include encouraging experts, thought-provoking homework and smart participants with valuable insights and experiences to share.

Lisa

Kickstartology Life and Mindset Alignment Coaching is rooted in the Alignment Framework, which integrates the best of life coaching and mindset coaching.

Services:

Online Group Coaching
Personal Coaching (one-on one)
ADHD Coaching
Hypnosis Coaching Packages

Read more inspiring Kickstartology client spotlights or check out a full video playlist of our members speaking at our Reset Lab workshop.

Kickstartology is Women-Owned and Led

Serving women across the globe, Kickstartology Coaching & Workshops is owned and led by Toronto-based life coach Stephanie J. Marshall. Join our Facebook community and follow us on Instagram to access exclusive content and conversations about the things that matter.